Let’s just put it out there: I am a sucker for Emerson Fry. I’m not even quite sure why, because—real talk—I ordered a shirt from a past collection and was very unimpressed with the construction (even though the design was really pretty); I actually ended up exchanging and finally returning it.
But then every season, the EF lookbook comes out and I am smitten with each piece (hi, pink coat). So here I am again, thinking the same thing I do every time I go to write this post: “I don’t know if I’d order from Emerson Fry again, but gosh, these pieces—and the way they’re styled—sure are pretty.”
Sigh. Anyone ever experience similar feelings about this kind of thing?
P.S. Not trying to throw this brand under the bus; just sharing some honest feelings about my experience. xoxo